Brief One: Target Audience

Target Audience

The target audience for my editorial is graphic designers who have an interest in advertising and enjoy looking at vintage style design.

After creating my editorial I showed it to my target audience to see what they thought of it and if they would read it, these are their responses.

-I like that it looks tactile and has textures to make it look less flat. I would read it because it looks interesting and I'm interested in 1960s advertising and how much the way genders are shown have changed.

-I think my favourite thing about it is how simple it is. It looks a lot like the magazines and books made back in the 1960s which ties into the theme and context